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An ICEtag? We hear you ask. Really? Yes…or more specifically it’s a Vital ID tag. If you’re the sporty type and you’re regularly out cycling, climbing, or risking life and limb in some other capacity, you’ll know that safety is important. You’ll already be taking precautions to prevent injury – such as wearing a helmet – but there are other things you need to consider too in the event that you have an accident. Make it easy for people to help you… When someone comes to your aid, whether it’s a friend or a medic, giving them..